Speed Matters
View your gallery’s response rate and time in the Analytics tab and improve your numbers by replying to every inquiry within 24 hours. Galleries with the highest conversion to sales respond within 48 hours, and many respond within 12 hours.
Two-thirds of all reported sales on Artsy occurred when a gallery responded within 24 hours. On average, a collector will inquire about 8 artworks on Artsy before deciding to buy, meaning that waiting too long to respond might cause you to miss a sales opportunity.
From surveying thousands of collectors, we learned that the most common reason users abandon a potential purchase is that a gallery took too long to respond. The average gallery response rate is nearly 80%; however, we recommend aiming for a 100% response rate to ensure that no sales opportunities are missed.
Revive Old Inquiries
Regularly review the Conversations tab within CMS with the goal of cultivating a relationship online. Share gallery news about upcoming exhibitions or fair participation include an invitation to show openings or dinners or extend an offer based on a previous inquiry. Once you know a user is interested in a specific artist, why not get in touch every time you have newly available work by the artist? Galleries have reported multiple sales from one inquiry. Once you have established a relationship with an Artsy user, continue to send them personalized follow-ups.
Note: Messages from threads in Artsy Conversations that have been inactive for over a year are removed. View more information in our article Changes to message availability in Artsy Conversations
Request Inquiry Support
Artsy’s Marketplace Support team can offer direct support to galleries by facilitating collector introductions or verifying new users. Communicating with collectors via Conversations enablesArtsy’s Marketplace Support team to assist you upon request. Our team takes all potential fraudulent activity very seriously and strives to protect your future Artsy interactions. If you suspect a user may be fraudulent, you may mark the inquiry as spam in Artsy Conversations and report the user to trust@artsy.net. Artsy's Trust and Safety team will then assess the user account on your behalf.
Provide Answers to All Questions
Inquirers are prompted to ask for information that we know is likely to lead to them making a purchase. Information highlighted in bullet points should be provided as quickly as possible. When a collector provides a shipping address, giving them a shipping quote can also speed up the process and lead to a purchase.
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