Publish an Online Exclusive Show
From resurfacing works from previous shows to teasing your next exhibition, online exclusive shows let you curate a selection of works that can be shared and accessed even when your gallery’s doors are closed.
Keep your inventory on display even when your doors are closed by making an online exclusive show. Themes like “2019 in Review” and “Artists to Watch in 2020” can help you resurface older inventory or generate interest in your gallery’s upcoming programming.
Make a Plan to Handle Your Inquiries, Offers, and Sales
The faster you respond to an inquiry, the more likely it is to result in a sale. If no one else will be handling Artsy inquiries while you’re away, consider writing an email response template letting collectors know when you will be back and able to fully respond to their requests. Many email providers will even allow you to create templates or save canned responses.
If you do plan to be online while your gallery is closed, make sure to update your artwork metadata so you have this information easily on hand when collectors ask questions about works.